1. INTRODUCTION

Geviti, Inc. ("Geviti," "Company," "we," "us," or "our") operates a technology platform that provides wellness services and facilitates connections to healthcare providers. This Privacy Policy describes our information practices for our website (www.gogeviti.com), mobile application, and wellness platform (collectively, the "Platform").

This Privacy Policy applies to all users of our Platform and supplements our Terms and Conditions. For medical services provided through independent healthcare providers such as Sanctifi Health, please refer to their separate privacy notices.

By accessing or using our Platform, you acknowledge that you have read, understood, and agreed to this Privacy Policy. If you do not agree, please discontinue use immediately.

2. INFORMATION WE COLLECT

2.1 Information You Provide

We collect information you voluntarily provide, including:

Account and Profile Information:

• Contact details, demographics, and account preferences
• Payment and billing information
• Health and wellness goals and preferences
• Lifestyle information and dietary preferences
• Communications with our support team

Platform Usage Data:

• Responses to questionnaires and assessments
• Interactions with health coaches and platform features
• Product purchases and service selections
• Feedback and reviews
  
  

2.2 Automatically Collected Information

Technical and Usage Data:

• Device information, IP addresses, and browser details
• Platform navigation and usage patterns
• Performance metrics and error logs
• Cookies and similar tracking technologies
• Location data (where permitted by device settings)

Analytics and Performance Data:

• User behavior and engagement metrics
• Platform optimization and functionality data
• Security monitoring and fraud prevention data
  
  

2.3 Information from External Sources

Third-Party Sources:

• Information from healthcare providers (with appropriate consent)
• Data from service providers and business partners
• Public databases and verification services
• Social media platforms (if you connect accounts)
• Marketing partners and data aggregators
  
  

2.4 Specialized Health and Biometric Data

Wearable Device and Fitness Data:

• Activity levels, steps, heart rate, and exercise metrics
• Sleep patterns, recovery data, and wellness tracking information
• Location and movement data from connected devices
• Physiological measurements and health monitoring data
• Data from fitness trackers, smartwatches, and health monitoring devices
  

Laboratory and Diagnostic Data:

• Blood test results, biomarker analysis, and laboratory reports
• Hormone levels, metabolic panels, and nutritional assessments
• Diagnostic imaging and medical test results
• Pathology reports and clinical findings
• Longitudinal health tracking and trend analysis
  

Genetic and Biometric Information:

• Genetic testing results and DNA analysis data
• Genomic information and hereditary health markers
• Biometric identifiers including fingerprints and facial recognition data
• Voice patterns and other unique biological characteristics
• Ancestry and genetic predisposition information
  

Advanced Health Analytics:

• Microbiome analysis and gut health assessments
• Nutritional deficiency testing and supplement recommendations
• Toxicity testing and environmental exposure assessments
• Advanced aging and longevity biomarkers
• Personalized medicine and treatment response predictions
  

Data Integration and Analysis:

• We may combine this specialized data with other information to:
•  Create comprehensive health profiles and risk assessments
•  Develop personalized wellness and treatment recommendations
•  Conduct predictive health modeling and outcome analysis
•  Advance medical research and therapeutic development
•  Improve platform services and user experience
  

Third-Party Health Data Sources:

• Information from healthcare providers, laboratories, and testing facilities
• Data from connected health apps and medical devices
• Insurance and medical records (with appropriate authorization)
• Research databases and clinical studies (where permitted)
• Public health data and population health metrics
  

Sensitive Data Processing:

By using our Platform, you consent to our collection, use, and analysis of all specialized health and biometric data for the purposes described in this Privacy Policy, including AI/ML model training, research and development, and service improvement. This sensitive information may be retained indefinitely for longitudinal health analysis and research purposes.

3. HOW WE USE YOUR INFORMATION

3.1 Platform Operations and Services

Service Delivery:

• Providing wellness services and health coaching
• Facilitating healthcare provider connections
• Processing transactions and managing subscriptions
• Delivering products and coordinating services
• Providing customer support and technical assistance
  

Platform Enhancement:

• Improving platform functionality and user experience
• Developing new features and services
• Conducting analytics and performance optimization
• Personalizing content and recommendations
  
  

3.2 Advanced Analytics and AI/ML

Artificial Intelligence and Machine Learning:

We may use your information (including de-identified data) to train AI/ML models for:

• Improving health outcomes and service delivery
• Developing predictive analytics and insights
• Creating personalized recommendations
• Advancing wellness research and development
• Enhancing platform functionality and automation
  

Research and Development:

• Conducting wellness and health research
• Developing new methodologies and approaches
• Contributing to scientific and medical knowledge
• Creating industry benchmarks and standards
  

Specialized Health Data Processing:

• Analyzing genetic data for personalized health insights and recommendations
• Processing bloodwork and biomarker data for health optimization strategies
• Integrating wearable device data for comprehensive wellness tracking
• Combining multiple data sources for advanced health predictions and modeling
• Using biometric data for identity verification and platform security
  
  

3.3 Business Operations

Administrative Functions:

• Managing accounts and billing
• Conducting quality assurance and compliance monitoring
• Protecting against fraud, abuse, and security threats
• Enforcing our terms and policies
• Managing legal and regulatory compliance
  

Marketing and Communications:

• Sending service updates and account notifications
• Providing educational content and wellness information
• Marketing our services and promoting new features
• Conducting customer satisfaction surveys
• Facilitating referral and loyalty programs
  
  

4. HOW WE SHARE YOUR INFORMATION

4.1 Service Providers and Business Partners

Essential Service Providers: We share information with trusted third parties who assist in our operations, including:

• Technology infrastructure and cloud computing providers
• Payment processors and financial services
• Shipping and logistics providers
• Customer service and support providers
• Marketing and analytics services
• Professional services (legal, accounting, consulting)
  

Healthcare Coordination:

• Independent healthcare providers for coordinated care (with your consent)
• Laboratory and diagnostic service providers
• Pharmacy and medication services
• Telehealth and medical consultation platforms
  
  

4.2 Business Transactions

Corporate Transactions: We may share or transfer information in connection with:

• Mergers, acquisitions, or sale of assets
• Corporate restructuring or financing
• Joint ventures or partnerships
• Due diligence processes
• Bankruptcy or similar proceedings
  
  

4.3 Legal and Safety Requirements

Legal Compliance: We may disclose information when we believe, in good faith, that disclosure is:

• Required by law, regulation, or legal process
• Necessary to respond to government requests
• Needed to enforce our agreements and policies
• Required to protect our rights, property, or safety
• Necessary to protect the rights or safety of others
• Essential to prevent fraud or security threats
  
  

4.4 Consent-Based Sharing

With Your Permission:

• Sharing with specific third parties you authorize
• Marketing partnerships (where you opt-in)
• Research collaborations (with appropriate consent)
• Social media integration (if you connect accounts)
  
  

4.5 Aggregated and De-Identified Data

Non-Personal Information: We may freely share aggregated, de-identified, or anonymized information that cannot reasonably identify you, including:

• Industry trends and benchmarks
• Research findings and insights
• Platform usage statistics
• Market analysis and reporting
  
  

5. YOUR PRIVACY CHOICES

5.1 Account Management

Profile and Preferences:

• Update account information and preferences
• Modify communication settings
• Adjust privacy controls within the Platform
• Manage connected accounts and integrations
  
  

5.2 Communication Controls

Marketing Communications:

• Opt out of promotional emails (note: may affect service quality)
• Manage notification preferences
• Unsubscribe from newsletters and updates
  

Essential Communications: You cannot opt out of:

• Service-related notifications
• Account security alerts
• Legal and policy updates
• Transaction confirmations
• Safety communications
  
  

5.3 Data Requests

Subject to Verification:

• Request access to your personal information
• Request correction of inaccurate data
• Request deletion of certain information (where legally permitted)
• Request data portability (where technically feasible)
  

Limitations: We may decline requests that are:

• Excessive, repetitive, or manifestly unfounded
• Technically infeasible or disproportionately burdensome
• Harmful to others' privacy or rights
• Inconsistent with legal obligations
• Related to information necessary for service provision
  
  

6. STATE-SPECIFIC RIGHTS

6.1 California Residents (CCPA/CPRA)

Consumer Rights (Subject to Verification and Limitations):

• Right to Know: Categories and sources of personal information collected
• Right to Delete: Deletion of personal information (with exceptions)
• Right to Correct: Correction of inaccurate personal information
• Right to Opt-Out: Certain data processing activities
• Right to Non-Discrimination: No adverse treatment for exercising rights
  

Important Limitations:

• We do not "sell" personal information for monetary consideration
• We may retain information for legal compliance and legitimate business purposes
• Some rights may be limited by technical feasibility or legal requirements
• Verification procedures are required to protect against fraudulent requests
  
  

6.2 Other State Rights

Applicable State Laws: For residents of Colorado, Connecticut, Utah, Virginia, and Washington, similar rights may apply subject to:

• Verification of identity and residency
• Technical and legal limitations
• Legitimate business interests
• Third-party rights and obligations
  
  

6.3 Exercising Rights

Request Process: Contact us through our designated channels with:

• Sufficient information to verify your identity
• Clear description of your request
• Reasonable timeframe for response
  

Our Response:

• We will respond within legally required timeframes
• Verification may be required to protect privacy
• We may charge reasonable fees for excessive requests
• Some requests may be declined based on legal grounds
  
  

7. DATA SECURITY AND RETENTION

7.1 Security Measures

Protection Standards:

• Industry-standard technical and organizational measures
• SOC 2 compliant security practices where applicable
• Regular security assessments and updates
• Access controls and authentication requirements
• Encryption for sensitive data transmission and storage
  

Limitations:

• No data transmission or storage is completely secure
• We cannot guarantee absolute security
• Users are responsible for maintaining account security
• Security measures may be updated without notice
  
  

7.2 Data Retention

Retention Periods: We retain information for as long as necessary to:

• Provide services and support
• Comply with legal and regulatory requirements
• Resolve disputes and enforce agreements
• Pursue legitimate business interests
• Maintain platform security and functionality
  

Disposal:

• Information is securely disposed of when no longer needed
• Some information may be retained in anonymized form
• Backups and archives may contain information for extended periods
• Legal holds may require extended retention
  
  

8. COOKIES AND TRACKING

8.1 Cookie Usage

Types of Cookies:

• Strictly Necessary: Required for platform functionality (cannot be disabled)
• Performance: Platform analytics and optimization
• Functional: Enhanced features and personalization
• Targeting: Relevant content and advertising
  
  

8.2 Your Cookie Choices

Browser Controls:

• Configure cookie settings in your browser
• Note: Disabling cookies may limit platform functionality
• Some cookies are essential and cannot be disabled
  

Platform Settings:

• Limited cookie controls available in account settings
• Preference changes may affect service quality
  
  

8.3 Third-Party Tracking

External Services:

• Our Platform may include third-party tracking technologies
• Third parties may collect information for their own purposes
• We are not responsible for third-party tracking practices
• Review third-party privacy policies for their practices
  
  

9. THIRD-PARTY SERVICES

9.1 External Links and Services

Independent Services:

• Our Platform may link to or integrate with third-party services
• Third parties have independent privacy practices
• We are not responsible for third-party privacy practices
• Your interactions with third parties are governed by their policies
  
  

9.2 Service Provider Relationships

Vendor Management:

• We select service providers based on business needs
• Providers may have access to your information as necessary
• Contractual protections are in place where appropriate
• Provider practices may change without notice to you
  
  

10. CHILDREN'S PRIVACY

Our Platform is intended for users 18 years and older. We do not knowingly collect information from minors under 18. If we become aware of information collected from a minor, we may delete it without notice. Parents or guardians should monitor children's internet usage.

11. INTERNATIONAL CONSIDERATIONS

United States Operations:

• Our services are provided from the United States
• Information is processed under U.S. law
• We do not currently engage in international data transfers
• International users consent to U.S. jurisdiction
  
  

12. CHANGES TO THIS POLICY

12.1 Policy Updates

Modification Rights:

• We may update this Policy at any time without prior notice
• Changes become effective immediately upon posting
• Continued use constitutes acceptance of changes
• Material changes may be communicated through the Platform
  
  

12.2 Version Control

Current Version:

• The most current version is always available on our Platform
• Previous versions are not maintained or accessible
• Users are responsible for reviewing updates
  
  

13. DISPUTE RESOLUTION

13.1 Governing Law

This Privacy Policy is governed by Arizona law without regard to choice of law principles.

13.2 Arbitration

Mandatory Arbitration: Any disputes arising from this Privacy Policy shall be resolved through binding arbitration in Phoenix, Arizona, in accordance with the procedures set forth in our Terms and Conditions. YOU WAIVE YOUR RIGHT TO JURY TRIAL AND CLASS ACTION PARTICIPATION.

13.3 Limitation of Liability

Damages Limitation: TO THE MAXIMUM EXTENT PERMITTED BY LAW, OUR LIABILITY FOR PRIVACY-RELATED CLAIMS SHALL NOT EXCEED THE AMOUNT PAID BY YOU FOR SERVICES IN THE PRECEDING 12 MONTHS.

14. CONTACT INFORMATION

14.1 Privacy Inquiries

General Privacy Questions:

• Email: privacy@gogeviti dot com
• Mail: Geviti, Inc., 2162 E Williams Field Rd Unit 111, Gilbert, AZ 85296
  
  

14.2 Data Rights Requests

Formal Requests:

• Email: privacy@gogeviti dot com
• Include: Full name, account information, and specific request details
• Response Time: Up to 90 days (or as required by applicable law)
• Verification: Identity verification may be required
  
  

14.3 Response Expectations

Our Commitment:

• We will acknowledge receipt of privacy inquiries
• Response times may vary based on request complexity
• Some requests may require additional information or verification
• We reserve the right to decline requests that do not meet legal requirements
  
  

15. ACKNOWLEDGMENT AND ACCEPTANCE

By using our Platform, you:

1. Acknowledge that you have read and understood this Privacy Policy
2. Consent to our information practices as described herein
3. Agree to be bound by the terms of this Privacy Policy
4. Accept that this Policy may change without individual notification
5. Understand your rights and the limitations thereof
6. Waive any claims inconsistent with this Policy to the extent permitted by law

Your continued use of the Platform constitutes ongoing acceptance of this Privacy Policy and any updates.